Pure Water Fresh From The Fridge
There’s no longer any need buy expensive bottled water. Electrolux is cooperating with Brita® filters to provide clean water directly from the fridge, to protect your family and the environment.
The average European consumes about 105 liters of bottled water each year, with the highest consumption in Italy, Germany, Spain and France. In Sweden, average consumption per person per year is 25 liters of bottled water, while Italians consume almost 200 liters.
Bottled water represents two major problems: It is inconvenient and expensive for individual consumers and it represents a burden on the environment.
The new Electrolux Brita® range offers an easy and enjoyable solution to the problem. Brita® is the world’s leading maker of water filtration products and has over 40 years of experience of removing potentially hazardous particles from drinking water. Together with Electrolux they bring the best of two worlds into your kitchen, high-tech and stylish kitchen appliances that produces fresh, clean and tasty water, whenever you want it.
Brita® is the world’s leading maker of water filtration products and has over 40 years of experience of removing potentially hazardous particles from drinking water.
“Having great-tasting water at home without having to worry about the environment is a luxury everybody should be able to enjoy,” says Christine Thebaud, Product Business Director Core Value.
No need for a plumber
The Electrolux Brita® is fitted with a four-liter water tank that easily accommodates the daily needs of an average family. The dispenser in the Brita® range need not be connected to the water mains, which eliminates the need for complicated installment. It has an internal water tank mounted into the door that doesn’t interfere with storage space. The dispenser is also designed so that it can be used for any type of vessel such as jugs or pitchers, not only bottles and glasses.
With the addition of the new 70cm wide models to the new Brita® range from Electrolux, there’s an alterative for every home and life style.
So far, the fridges are available on the European market.
10 Reasons to Drink Water (source: Allaboutwater.com)
- Water is absolutely essential to the human body’s survival. A person can live for about a month without food, but only about a week without water.
- Water helps to maintain healthy body weight by increasing metabolism and regulating appetite.
- Water leads to increased energy levels. The most common cause of daytime fatigue is actually mild dehydration.
- Drinking adequate amounts of water can decrease the risk of certain types of cancers, including colon cancer, bladder cancer, and breast cancer.
- For a majority of sufferers, drinking water can significantly reduce joint and/or back pain.
- Water leads to overall greater health by flushing out wastes and bacteria that can cause disease.
- Water can prevent and alleviate headaches.
- Water naturally moisturizes skin and ensures proper cellular formation underneath layers of skin to give it a healthy, glowing appearance.
- Water aids in the digestion process and prevents constipation.
- Water is the primary mode of transportation for all nutrients in the body and is essential for proper circulation.
- May 9, 2014
Electrolux Announces Expressionist Collection Of Tiny Kitchen AppliancesElectrolux continues to expand within small kitchen appliances. Water Kettle: 1.7L kettle with Variable Temperature Control and a realtime temperature indicator let the consumer choose and control the right temperature for tea...
- Feb 13, 2014
Electrolux Reveals New Appliances For North AmericaThe Electrolux Group has showcased its latest innovations for homes in North America at the 2014 Kitchen and Bath Industry Show (KBIS) in Las Vegas. To address consumer demand for a faster, more effective clean, Electrolux introduced a new line-up of dishwashers, featuring a category leading 30-Minute Fast Wash cycle that delivers a professional-level clean...
- Oct 7, 2012
Electrolux Introduces Go Colour! Appliances In Playful ColorsOne of the fastest ways to brighten up a kitchen can be with a splash of color against the typical white or stainless-steel background. “Colors bring their own energy, affect the way we feel and personalize our homes,” says Pia Ringholm, Color, Material, Graphics Lead Designer for Electrolux...
- Jun 1, 2012
Electrolux Presents New Ultramix/PRO Stick MixerUsing the company’s experience of creating professional products for top chefs, Electrolux has developed the new stick mixer Ultramix/PRO. We have used this expertise and the best features from the professional product in Ultramix/PRO so that we can offer professional standards for cooking even in home environment,” says Mari Törmälä, Product Marketing Manager at Electrolux...
- Dec 14, 2010
Electrolux Infinity I-Kitchen Fridge Features Touch Screen Powered By Linux OSThe Electrolux Infinity I-Kitchen refrigerator, launched in Brazil has a touch screen on the top door, which is getting attention from computer devotees all around the world, and the story is spreading in the blog community at the moment. And in several places around the world, Electrolux is involved in projects testing systems for smart grids and smart appliances, that is energy systems that can communicate with the appliances and automatically detect and avoid consumption during peak periods of the day...