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Jul 27, 2010

Electrolux Presents Powermix Silent Blender Featuring Sound Reduction System

Electrolux Powermix Silent

Electrolux is starting a quiet revolution in the kitchen by introducing Powermix Silent. It’s 10 times quieter than the average blender and features a patented Sound Reduction System, great performance, and sleek design.

According to consumer research, many people feel that loud blender noise is disturbing.

“The desire for silent appliances is very important for consumers, particularly for appliances used in the kitchen where family and friends gather to eat and socialize,” says Julie Morin, Product Marketing Manager, Electrolux Floor Care & Small Appliance Europe…

Jul 11, 2010

Hamilton Beach Introduces New Wave Maker Blenders With Simple-Clean Touchpad

Hamilton Beach 53206

Hamilton Beach® Blenders are among the most popular small kitchen appliances in the world. They're universally recognized for dependability and durability. Today, Hamilton Beach introduces two new additions to its "Wave Maker" blenders family: model 53205 in Black colour and model 53206 in red.

Built to last, Hamilton Beach® Blenders are backed by a 3-year limited warranty. What's more, they incorporate lots of Good Thinking™…

Jun 24, 2010

Electrolux Presents RealLife Dishwasher

Electrolux RealLife

Electrolux has launched the new RealLife dishwashers in Europe. Based on thousands of hours of consumer observation and interviews across Europe, the dishwashers offer bigger capacity, better washing results and use less water and energy, meeting today’s consumer needs.

The way people live today is not the same as 30 years ago, yet white-goods companies continue to manufacture dishwashers for the standard loads that were defined in the 1970s. Electrolux learned in its research that very few of these standard items have been left in kitchens…

May 3, 2010

Braun Introduces New Multiquick 7 Hand Blender

Braun Multiquick 7

The Multiquick 7 is Braun's latest indispensible kitchen tool and the most recent addition to the Multiquick family. Before it reaches the kitchen, the new, stylish hand blender passed through over 100 quality tests which Braun has finely honed through the years to ensure that each and every Braun product is able to perform task after task; blending, chopping, mixing and pureeing, day after day and year after year…

Apr 19, 2010

KitchenAid Expands Cooktop Collection With New Downdraft Models

KitchenAid Downdraft Cooktop

With its new electric and gas downdraft cooktops, KitchenAid is offering those who love to cook even more versatile options to choose from in the brand’s cooktop collection. The latest downdraft models, available in a 30- inch gas option as well as 30- and 36-inch electric models, will begin shipping to retailers this spring.

“Our new downdraft cooktops give consumers another choice in the cooktop category that enables them to create a kitchen that suits their personal cooking styles and design needs,” says Debbie O’Connor, senior manager of brand experience for KitchenAid…

Apr 19, 2010

KitchenAid Dishwasher Handle Is No Small Detail

KitchenAid Superba Series EQ

From water and energy efficiency to cleaning performance and quietness, today’s dishwashers are light years beyond those made just a decade ago. But the latest innovation, or “re-innovation" from KitchenAid, proves that even seemingly small improvements can generate a big response from consumers.

Drawing inspiration from designs that helped establish the brand as a dishwasher leader and innovator, KitchenAid has introduced a new version of the recessed door handle found on models from past decades…

Apr 19, 2010

New KitchenAid Freestanding Range Collection Features Exclusive Dual Fuel Double Oven Range With Industry's Largest Oven Capacity Available

KitchenAid, the brand known for bringing high performance professional features into the home kitchen, is offering a new collection of freestanding ranges that includes an exclusive dual fuel double oven range with the industry’s largest oven capacity available.* New single and double oven gas and electric ranges will also join the brand’s extensive suite of premium freestanding appliances that offers refrigerators, dishwashers, microwave ovens and hoods…

Apr 15, 2010

LG Introduces New French-Door Refrigerators, Slide-In Electric Range And Over-The-Range Microwave Ovens


Global home appliance innovator LG Electronics is delivering something better for home chefs with its expanded kitchen portfolio led by a new line of 4-door French-door refrigerators with unsurpassed usable refrigerator shelf space, a new premium slide-in electric range, and new over-the-range microwaves – all designed to offer greater performance and convenience in the kitchen.

These innovations are being unveiled today at a private reception and dinner co-hosted by renowned chef, television personality and best-selling cookbook author, Art Smith, at his famed Chicago restaurant, Table Fifty-Two…

Mar 13, 2010

The Hamilton Beach Announces Split Basket Brewer "Stay Or Go" Coffeemaker

Hamilton Beach 45238R

Hamilton Beach announces a new addition in its "Stay or Go" Coffeemaker lineup, Split Basket Brewer. 

Stay or Go Coffeemakers offer convenient one-hand dispensing without a conventional glass carafe. There's no pouring or spills, and nothing fragile to break and replace. An enclosed brewing system and gentle keep-warm heater ensure that coffee stays holds in heat and flavor for hours…

Mar 13, 2010

Glass Bowl Gives KitchenAid Stand Mixer Vintage Look, Added Versatility

KitchenAid Stand Mixer With Glass Bowl

For many who simply had to have the 90th anniversary Stand Mixer introduced by KitchenAid last year, it was the mixer’s shiny, Candy Apple Red finish that sealed the deal. For others, it was the mixer’s clear glass bowl, whether for its vintage good looks or the practicality of its pouring spout and etched measurement markings. This year, in deference to those who already own a mixer, no matter what the color, KitchenAid will offer the glass bowl as a separate purchase, allowing for the same retro look and added convenience at a fraction of the cost of the anniversary model…